- Animation
Arpha Publishing approached us to create a B2B animation. Such stories can easily become a bit boring, so we suggested to go with a more quirky design approach. The simplified graphics and interesting transitions made the whole animation flow better, while delivering the key functions of the Arpha Publishing System.
- Storyboard
The extensive storyboard helped us define and locate all compositions and transitions for the next stage.
- Style Frames
The style frames took the graphic ideas from the storyboard phase and developed them further by adding small details, 3D elements, tinted shadows and punchy color palette.
- Animation Bits
And, in the end - a little collection of our favourite loops and animations.